interactive solution

Indigo Living FW17 Launch

Digital Touch Screen
The luxury furniture brand Indigo Living held its Fall Winter 2017 Media Launch at Atmosphere in Burj Khalifa were the new season looks were showcased for the first time: Pasadena, Milan, Rosy Posy and Natural Calm.

The CEO John Mclennan made a presentation using a digital touch screen were the different looks were highlighted in an interactive and innovative format. Guests were prompted to engage on social media by using the hashtag #IndigoLivingFW17 on their posts on different platforms which were then displayed on a live wall.
The Fall Winter 17 Looks were showcased on the digital touch screen
Guests interacted with the digital display by sharing their posts using the hashtag #IndigoLivingFW17 on social media
Indigo Living's new brand identity was presented to all media guests